The challenge is inspired by an initiative from Oklahoma where Mayor Mick Cornett decided to take action in 2007. Due to the high levels of obesity in USA, Mayor Cornett announced that the city was “going on a diet”. He challenged the citizens of Oklahoma to join him on a weight loss programme to collectively lose one million pounds.
Operation Transformation in Ireland is challenging the people of Ireland to go one better by losing that million pounds in one year.
While Varadkar added; "I’m blown away by the ambition of Operation Transformation for 2016 with this fantastic initiative. They are aiming high but if we all pull together as a nation I think it can be done’’
Supported by Healthy Ireland, the Operation Transformation Million Pound Challenge begins on Wednesday, January 6th, 2016. Individuals, groups of friends, families and companies will be able to log on to the Operation Transformation website - rte.ie/ot - to sign up for challenge and track their weight loss each week.
You don’t even need weighing scales to take part. The Irish Pharmacy Union will offer a free weigh-in service for those participating in the challenge at over 1,000 pharmacies nationwide. Find your nearest pharmacy by clicking the link.